Push Notification in UX

A push notification is a test message that pops up on a desktop sent by web browsers’ or mobile devices. It is a bite-sized message from a mobile app that pops up on your device. App publishers send them to users who don’t use the app or use their devices to get them. It provides various information such as sports, weather information, coupons, special events, and flash sales.

Push notification UX looks like SMS and mobile alerts, but it reaches users who have installed specific apps. Every mobile platform has provision for push notifications iOS, Android, Fire OS, Windows, and BlackBerry all have their services.

If the user is not presently using an app, & notification appears on their lock screen so that the user stays engaged with them.

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Various Categories of Push Notification Design

The purpose of the notification influences push notification design & changes on app UX. It depends on an active notification or standard, how it is to create, so on. There is a need to keep in mind various categories when designing notifications.

Let us check categories of Push Notification:

User-Generated Notifications

An action completed by another user prompts these notifications such as WhatsApp or messages of Facebook Messenger or alerts from related apps.

It also refers to activities on social media such as likes, shares, and conclusions from other people that display up as notifications.

Context-Generated Notifications

An app generates these notifications, based on your schedule or location such, as the Google Calendar app appears with a sign of an appointment you have. Sometimes you like some particular restaurant, and when you reach near it shows notifications offering you a discount or other offers.

System-Generated Notifications

It automatically sends notification UX to inform you of changes in the app itself. If the app requires an update, it sends you a notification that you take action. It helps in improving the app’s work. In case you enter the wrong password they send urgent messages.

Well-Designed Push Notification UX Framework

Push notifications and in-app messages are disturbed regarding user experience. In particular, an in-app message appears when the user is steadily doing something on their device. Various points need to consider ensuring the UX design of notifications relates sleekly with the rest of the app experience.

It depends on which level of need your notifications come from, such as high, medium, or low attention. Users are always willing to receive high-urgency notifications, such as alerts, confirmations, and error notices. 

It sends these as soon as there is a need for them. Lower-attention information, such as affirmative messages, status statements, sends at a more appropriate time. Sometimes a user feels that apps sending useless information ruin their compatibility with them. 

UI UX designer note all communications during user testing where notifications add value to enhance the UX.

The following step is to classify the notifications based on the needed level and associates. It is significant while designing notifications is not complicated, but needs to be created carefully.

We know color-coding, icons need to be figured out and put into a design system. It is better to use color-coding notifications to tell users what type of content notification has. When designers go through this process, they need to look at every detail and establish correctly on all backgrounds.

Limit Of Push Notifications For Good UX

The limit of push notifications depends on what sorts of app users are using and what content you are providing. There is a need to send people a good amount of notifications is a balancing act. UX Designer requires deliberate UX and only sends messages with a well-defined purpose. 

If the app provides notifications to inform users about new products or cash back, there is a need to set a daily notifications limit. If you send spamming messages, the user deletes the app because it annoys them. It doesn’t mean the limit is necessary but sending 5 or fewer push notifications per day is better for the user.

Landing Page Success 

We understand first impressions are crucial because if the user doesn’t like what they see instantly, they don’t take a broader look at a company. Businesses dedicate their time, finances, and resources to create landing pages as appealing as possible. 

A perfect landing page draws visitors and allows users to build contact with them using forms. It helps in boosting the website’s performance and knowing about your target audience.

Most of the time, a landing page is specifically designed for a marketing or advertising campaign because visitors land after clicks on the link in an email, or ads on Google, or a similar place on the internet.

We design landing pages with a particular focus or goal, known as a call to action (or CTA). Its focus makes the landing pages the best option in expanding the conversion rates of marketing campaigns helps in acquiring a lead or sale. When users open the push notification, it leads them to the proper page or the best part of the app.

It disappoints users if a notification takes them to the home screen of the app’s home screen so that it is easy for users to use the various factors. Push notifications play a crucial part in landing pages that help companies to target their audience in the best way. 

Best Practices For Push Notification UX

There is a need to follow some practices that help people know the value of notifications enhancing the user experience. When you design, push notification and bring into a design system, there is a need to consider these essential best practices.

There is a need to analyze notifications by the three attention levels according to the app. It represents the arrangement of the various forms of notifications within high, medium, low three levels. When designing a style guide for the notice system, there is a need to show the maximum character lengths for notification in all languages.

It is better to pay particular consideration to adaptability to provide various content types and text lengths. It is better to create a steady color scheme for the three attention levels and iconography. UX designers always create easy-to-read notifications that yield information. 

It is significant to consider what or when to send on mobile. You can put them on a list of notifications, so the user quickly locates when they prefer to view them. They also symbolized it with an icon badge in UI designs and analyzed it with a system to give an option of do not show again.

We can use high-level notifications on mobile, recognize the sound and feedback. It is better to provide a proper variation on notifications for readability or between the framework on which they arrive. 

Why Us?

Creative Rats is a leading UI UX design agency, and our designers are experts in designing push notification UX. We know notifications bring an experience that helps users to achieve a goal. Our experts comfortably manage, expand UX and facilitate engagement.

We as a designer addresses the multiple forms during the product design life cycle and test them broadly.

Our process to design notifications is:

We give preference to design early and classify notifications with three levels high, medium and low. Our UX designer prefers to use the best color code, select icons, and manage positions also describes them by type pop-up, banner, dialog, constant or non – constant, and many more. It helps us to include it in the design process.

We analyze when and how to use notifications to help us provide users high usability and develop stability in-product messaging. Our team knows that evaluating external messaging shows at the right moment, designers enhance the performance of a product & its UX.

Hire UI UX Designer Remote Team for push notification design, we help to connect with users at every stage of the customer life cycle.

Let us converse on Skype for more information on push notification design.